News

Dear social media companies: Here are some ideas for your next products

Snap’s second-gen line of its Spectacles – which were launched in April of this year – are now on Amazon. Joy!

The decision to do another iteration of the Spectacles is strange, especially as the product’s first run didn’t do that well, losing the company around $40 million.

Despite this, I don’t actually think the Spectacles are a particularly bad idea. A pair of glasses that let you quickly capture and share what’s going on fits well with Snapchat’s approach to social media.

And from there, I couldn’t help but wonder… If other social media brands decided to release their own hardware, what would they do? And, if I presented them to the world for free, would these companies support my lavish lifestyle?

There’s only one way to find out…

Twitter releases… THE TWEETERFONE™