Set to be revealed in New York on May 2, 2018, the G7 ThinQ will reportedly include a physical button on the left side of the phone that will launch Google Assistant when pressed.
The featured button is very similar to what competitor Samsung has implemented on each of its flagship phones since last year’s Galaxy S8, all of which sport a dedicated (and somewhat controversial) button for the company’s own proprietary AI voice assistant, Bixby.
Better than Bixby?
Though it pioneered the dedicated voice assistant button, not everyone is a fan of Samsung’s approach with Bixby, with stories explaining how to disable the Bixby key still being quite common over a year after its launch.
If accurate, the LG G7 ThinQ will be the first product with a dedicated button for launching Google Assistant — we just hope LG also offers the ability to disable or remap the button, because nothing is more frustrating than the accidental launch of a voice assistant.
The South Korean electronics giant appears to be doubling down hard on artificial intelligence this year — it’s the the company’s second 2018 handset to boast its AI-focused ThinQ branding after the LG V30S ThinQ.